The integration of a new digital tool is accompanied by organisational changes. The formal organisational structures and the informal culture must be known and adapted in order to take advantage of the new tool and ensure its sustainability.
Digital tools all come from essentially human and collaborative processes. The details of their design should be defined based on a comprehensive understanding of these practices. Our analysis methods allow the constraints and objectives of each business to emerge.
From mobile to social networks, marketing activations have multiplied. To set yourself apart from the competition and establish a strong digital footprint, you need to make sure that all elements of your digital presence work together with complementary goals.
Both for your employees and your users, the experience offered by the digital tool will say a lot about the attention you pay them. The methodological richness of the UX approach makes it possible to design interfaces and an intuitive and immersive experience.
The visual identity must be integrated taking into account the specific constraints of digital technologies. It is essential to think through each element (colours, fonts, shapes, etc.) so that they appear and adapt to all contexts: desktop, mobile, various screens ...
Quality content is essential to develop your brand and optimise its visibility. Therefore, delivering the right content to the right audience on the right channel is the foundation of any content strategy.
Sharing knowledge is the best path to autonomy. Whether it is for your web editors, your marketing and communication managers, your project managers or your developers, we offer both practical and tailor-made training.
Technology is changing the way we interact with the environment around us. Our favourites lie on the Open Source side with Drupal, Symfony, React, React Native, Rocket.Chat ...
Support and maintenance
Putting a digital solution into production is only the beginning of its life cycle. We must therefore maintain it and develop it. Your team must be able to rely on strategic expertise to get the best out of the tool.